random instagrams from awp presented w/ minimal context
richard chiem + amina cain
mira gonzalez selfie that ‘felt important’
melissa broder reading at insane thing
more shots of insane thing
tim sanders & gene morgan
adam robinson + no idea what’s going on here
photos from LA
- la review/triple canopy party outfit
- brad listi’s ‘studio’
- w/ joshua raab of the newer york
- after buying insane sweaters from photo #1
- two cats hanging out
- reading at the rap genius mansion
- hanging w melissa broder in venice
- the shirt i wore to sheila heti’s dinner party
i raised the list price of i will never be beautiful enough to make us beautiful together by mira gonzalez to $14.95 on amazon. when i initially priced the book i wanted it to be both affordable and competitive online. when an order goes directly through sorry house, and not amazon or another bookstore, the profit margin is drastically better, which allows me to offer free shipping and things like stickers/balloons/bookmarks, etc.
when amazon orders books, they take a 55% cut from the list price, and make me pay shipping to get them the number of copies they desire, which is usually low relative to how many they are actually able to sell, but it’s in their best interest to make numerous small orders (and house less books) than to order books in bulk (which would save me on shipping).
the cost per copy of a perfect bound book, to get it printed and shipped, is about $3.00, shipping to amazon usually comes to about $7.00, and their average order is about 15 books (though varies wildly, if sales spike they will order 50 copies at once). at the list price of $12.95, minus $3.00 for the book, .50 cents for shipping, and their 55% cut, the profit margin is $2.33 per copy.
bookstores usually take a 40% discount, employ people with better wages, pay rent, more taxes, and often host readings and other events for local writers, all this on top of offering a much better margin to publishers.
with the 55% cut amazon takes, they are able to offer much deeper discounts to customers. they have a 15% advantage over bookstores, coming directly out of the pockets of publishers (and their authors). plus, they don’t need to maintain a storefront and the staff required to run it.
i fight with whether or not sorry house should sell books on amazon all the time. initially i was opposed to it. it’s hard though, because they are effective booksellers. as much as i try to direct sales to the sorry house site, i will never reach the readers they are able to. i don’t have the marketing budget or the algorithms. what i do have is the power of setting the price. if they want to cut it less and less for consumers, i’d rather they swallow the costs.
books sold direct through sorry house will remain the same, with free shipping and a picture of mira’s ass to say thanks
The UFO in the Garden: Internet Writing w/ Oscar Schwartz, Blake Butler, Mira Gonzalez, Michael J Seidlinger, Krystal South, Adrian Chen
for the Digital Writers Festival
How does our use of Gmail Chat, memes, Tumblr, and Twitter change what ‘literature’ might be? Oscar Schwartz leads a panel of alternative and experimental internet writers to discuss how new online-first literary movements are making new forms of literature possible.
my first big boy book you can make anything sad is coming out from publishing genius april 29th. i will be on other people podcast tomorrow morning. this is the fourth book i’ve written, the second made public, and the first one i don’t regret. the cover is designed by erik carter, and the title is set in sharp sans. i hope you like it